What Should a FAQ Page Include?
Have you ever clicked on a FAQ page only to come away more confused than before? You’re not alone. Many businesses still treat their FAQ section as a digital dumping ground—outdated, vague, and buried at the bottom of the site. But when crafted with care, your FAQ page can be so much more: a helpful […]
Are Explainer Videos Still Effective?
Have you ever clicked on a short video and suddenly understood a complex idea in seconds? That’s the power of an explainer video — a tool that’s been reshaping how businesses communicate for over a decade. Yet, as attention spans shrink and platforms like TikTok and Instagram Reels dominate, many wonder: are explainer videos still […]
What length of video is most effective?
Ever spent hours perfecting a marketing video—only for viewers to drop off before you’ve made your point? You’re not alone. As attention spans shrink and platforms favour brevity, video length has become one of the most debated elements of digital marketing strategy. But here’s the truth: there’s no single “ideal” length. It all depends on […]
Are Explainer Videos Still Effective in 2025?
Have you ever clicked on a website and found yourself watching a short, animated video that suddenly made a complicated idea make perfect sense? That’s the magic of the explainer video — and even in 2025, it remains one of the most persuasive tools in modern marketing. Explainer videos may have started as homepage staples […]
Does Video Length Really Affect Your YouTube Revenue?
Are your videos earning what they should—or are you leaving hundreds of pounds on the table just because of how you film them? As we move through 2025, video creators on YouTube face one of the most impactful shifts in recent memory. It’s no longer just about views or virality—it’s about format. If you’re publishing […]
Are You Still Using FAQ Schema in 2025 — Or Have You Given Up?
It’s a fair question in the SEO world: is FAQ schema still worth your time? For years, it was a favourite among marketers and developers alike. A quick way to increase visibility, give users instant answers, and inject structured data into your site’s content. But since Google’s changes to how FAQ schema is displayed, many […]
How Long Should a Business Video Be in 2025?
Are your videos too long—or just long enough to be forgotten? That question sits at the heart of modern business video strategy. In 2025, we’re surrounded by reels, ads, explainers, and demos. But with attention spans at an all-time low and audiences swiping past anything that doesn’t grab them instantly, one issue keeps cropping up: […]
How much should I charge for an explainer video?
Have you ever wondered why two different creators can quote wildly different prices for the same 30-second explainer video? One person might suggest £1,600 while another comes back with £6,000 or more. It’s not just guesswork—there’s a structure behind these figures, and knowing how to set or assess a fair price can save a lot […]
Are You Making Your FAQ Easy to Search?
When was the last time you tried using your own FAQ page? Did it help—or leave you more confused? A well-structured FAQ (Frequently Asked Questions) section can be a quiet powerhouse on your website. It doesn’t shout for attention, but when done correctly, it answers the questions your visitors care about most—before they even think […]
How Should You Structure an FAQ Page? A Smart, Supportive Guide for Businesses That Care
Have you ever landed on an FAQ page and left more confused than when you arrived? You’re not alone. When done poorly, FAQ pages feel like a disorganised dumping ground of repetitive or irrelevant questions. But when done right, they become one of the most useful parts of your website—for your customers, your support team, […]